The Department of Computer Science (BCA) organized a Guest Lecture for BCA students on Digital Marketing by Mr. Cicero Silva, Managing Director of Crecio and an alumnus of the College on 26th February 2016.
Mr. Silva provided insights into marketing via YouTube and Face book, SEO (Search Engine Optimization), CRM (Customer Relationship Management), etc. He also highlighted the importance of digital marketing in the modern era and compared it with the traditional ways of marketing. He spoke about the prospects and career opportunities in digital marketing.
The session concluded with a lively interaction between the students and the resource person.
