Guest Lecture on ‘International Marketing Management’

IMG_20201211_105210The Department of Commerce and Management organised an online Guest lecture on International Marketing Management on 11th December 2020 from 10:00 to 10:45 a.m. for the Business Management students of TY B.Com. Thirteen students attended.

The compere for the session was Ms. Ipshita Singh, a student of TY B.Com. Mr. Amogh Honawad introduced the Guest Speaker Mr. Cicero Silva, Director of Crecio IT Interactive OPC Pvt. Ltd. The session began with Vice-Principal Dr. Rodney D’Silva welcoming the virtual gathering.

The Resource Person emphasized upon the setting up of an export strategy and the various benefits of international marketing. He also explained the various features of international marketing, trade fairs and exhibitions. The main objective of the session was to give students an insight into how to set up an export strategy. It was a very interactive and informative session. Mr. William Ferrao proposed the Vote of Thanks.

Facebook
Twitter
YouTube
LinkedIn